Content that earns trust, ranks, and drives revenue.

I am Osman Janneh, a B2B content strategist and SEO specialist with six years of experience writing for enterprise technology buyers. I turn complex capabilities into active pipeline without corporate fluff.

SEO & AEO Optimisation Sales Enablement Enterprise B2B Strategy

Trusted by Enterprise Brands

Intel • Verizon • Fujitsu • OpenText • Zendesk • HiBob • Sensormatic • Hyland • OutSystems

Osman Janneh

Core Capabilities

AEO & GEO Strategy

Structuring content to be retrieved, surfaced, and cited by AI platforms including ChatGPT, Perplexity, and Google AI Overviews alongside traditional SEO.

Sales Enablement

Producing case studies, battlecards, solution overviews, and partner recruitment content that directly empowers sales teams and accelerates pipeline.

Enterprise Campaigns

Writing multi-touch nurture sequences, long-form thought leadership, and lifecycle content tailored for sceptical IT decision-makers and procurement teams.

Featured Work & Results

Enterprise SaaS & Tech

Strategic B2B Messaging

Developed high-level strategic messaging, case studies, and eBooks for global tech leaders. Projects include data management solutions for OpenText and manufacturing IT modernisation for OutSystems.

60+ asset downloads in week one of OpenText launch

35% increase in marketing qualified leads for OutSystems

Sales Enablement

Pipeline Acceleration

Crafted competitive battlecards for eGoldFax mapping strict healthcare/education compliance requirements, and built multi-touch nurture email sequences for Sensormatic via Intel's partner marketplace.

35% increase in SQLs quarter-on-quarter for eGoldFax

15% sales uplift & 8% profit margin increase for Sensormatic

Personal Project

Crown & Culture

A Substack publication exploring diaspora identity, intergenerational silence, and West African heritage. Blending narrative nonfiction with original poetry to demonstrate range across voices and registers.

Read Substack

Ready to improve your search visibility?

From long-form technical thought leadership to multi-touch B2B nurture sequences, I deliver content that accelerates commercial pipelines. Let's discuss your project.